```
Alissa McNicholas

Alissa McNicholas
Real Estate Agent (Broker)
Lake Forest IL

Broker (IL: 475134192)

14 years experience

REALTOR® 2 Active Listings Serves Lake County, IL
View on Realtor.com

Contact Information

Brokerage
Compass
Office Address
284 E Deerpath Rd
Lake Forest, IL  60045
(Lake County)
Office Phone
847-416-0446
Office Fax
Mobile
847-530-3098
Email
alis*************@*******.com
Show Email for $5

Service Areas

Fox Lake: IL Antioch: IL Lake Catherine: IL Channel Lake: IL Lake Villa: IL Gurnee: IL Gages Lake: IL Grandwood Park: IL Wadsworth: IL Old Mill Creek: IL Park City: IL Lake Forest: IL Highwood: IL Highland Park: IL Fort Sheridan: IL Green Oaks: IL North Chicago: IL Lake Bluff: IL Knollwood: IL Mettawa: IL Bannockburn: IL Lincolnshire: IL Grayslake: IL Libertyville: IL Waukegan: IL Prospect Heights: IL Northbrook: IL Glenview: IL Prairie View: IL Markham: IL Crestwood: IL Midlothian: IL Norwood Park: IL Chicago: IL

About Alissa McNicholas

**Alissa McNicholas: Your Trusted Partner in Real Estate**

Alissa McNicholas is a committed and accomplished Realtor affiliated with the Lake Forest branch of Coldwell Banker Residential Brokerage, the leading brokerage in market share on the North Shore. Collaborating closely with Lori Gregory Baker, a consistently top-performing agent at Coldwell Banker, Alissa credits their success to a profound appreciation and understanding of the Lake Forest real estate market. As a fourth-generation resident of Lake Forest and Lake Bluff, Alissa is deeply rooted in the community, currently raising her family there—a reflection of her dedication to the area.

Whether clients are looking to sell their home or purchase a new property, Alissa offers the expertise, knowledge, and innovative strategies essential in today’s competitive market. She is committed to delivering exceptional service to every client, ensuring that all needs are met, questions answered, and negotiations handled effectively. The synergy between Alissa and Lori enhances their ability to achieve outstanding results for their clients.

Alissa specializes in various neighborhoods, including Meadowood, Northmoor, Whispering Oaks, Campbells, Havenwood, West Lake Forest, Conway Farms, Onwentsia Gardens, King Muir, Villa Turicum, HO Stone, The Ponds, and all of Lake Bluff, encompassing Tangley Oaks, East Lake Bluff, West Terrace, and East Terrace. Her focus on being a neighborhood expert allows her to serve buyers and sellers with unparalleled insight.

Proudly, Alissa and Lori’s business thrives on repeat clients and referrals from family and friends, underscoring their commitment to excellence and client satisfaction.

**A Proven Listing Team: Adaptable and Strategic**

Describing themselves as intuitive and adaptable, Alissa and Lori approach each new listing with a strategic mindset. They prepare properties for market, implement aggressive marketing strategies, negotiate effectively, and aim for swift closings. Their division of responsibilities plays to their individual strengths: Alissa manages the transaction process and develops creative marketing strategies, while Lori serves as the primary contact for clients, overseeing showings and negotiating contracts.

Lori’s choice to operate from Coldwell Banker, the top brokerage on the North Shore, stems from her belief in the unmatched marketing resources available to her clients. Their promotional materials are professionally crafted, and their online presence is extensive, ensuring maximum visibility for listings. With over 90% of home buyers starting their search online, Alissa strategically positions homes across more than 60 websites, including Zillow, Trulia, Realtor.com, and others. Each listing also receives a dedicated website with a unique URL, enhancing its online discoverability.

Alissa and Lori are dedicated to understanding client needs and consistently strive to exceed expectations, achieving remarkable results.

**Expert Guidance in Lake Forest Real Estate**

As an active member of the Lake Forest community, Alissa possesses in-depth knowledge of its neighborhoods and homes. Her collaboration with Lori, who serves on the Lake Forest Historical Society Board, enriches their expertise and provides invaluable insights to buyers navigating the home-buying process. Both Alissa and Lori are passionate advocates for the Lake Forest community, ensuring that clients experience complete satisfaction in their home purchases. They aim for that “wow” moment when clients step into their future homes, reflecting their commitment to finding the perfect fit for every individual lifestyle.

Lake County, IL Real Estate Market Analysis (Single Family Homes)

$760,157
Avg. Listing Price
From Alissa's portfolio
3.6 / 3.0
Avg. Beds/Baths
Typical property size
2,826 sf
Avg. Square Footage
Interior living space
1510
Active Listings
Current inventory

Lake County, Illinois represents one of the most dynamic and geographically diverse real estate markets in the Chicago metropolitan area, stretching from affluent lakefront communities to rapidly growing suburban developments. With 3,982 actively licensed real estate agents operating throughout the county, this market demonstrates remarkable depth and professional expertise that reflects the region's complex housing landscape and substantial transaction volumes.

The market's sophistication becomes evident when examining agent connectivity and professionalism—all 3,982 licensed agents maintain email addresses, indicating a tech-savvy professional community well-equipped to handle modern real estate transactions. This level of digital engagement reflects the county's proximity to Chicago's business districts and the increasingly complex needs of buyers relocating from urban centers to suburban communities like Highland Park, Vernon Hills, and Grayslake.

Major Lake County, Illinois Real Estate Markets

The county's real estate landscape divides into distinct regional markets, each with unique characteristics and price points. The eastern lakefront communities, including Lake Forest, Highland Park, and Winnetka, command premium prices due to their proximity to Lake Michigan and established wealth, while western communities like Round Lake Beach and Grayslake offer more affordable options for families seeking quality schools and suburban amenities. Waukegan, the county seat, provides urban-style living with ongoing revitalization efforts attracting both investors and first-time homebuyers.

Central Lake County communities such as Vernon Hills, Libertyville, and Mundelein represent the sweet spot for many buyers, offering excellent school districts, corporate headquarters proximity, and diverse housing stock ranging from starter homes to executive properties. These areas have experienced particularly strong growth as remote work arrangements allow professionals to prioritize space and community amenities over commute times to downtown Chicago.

Market Dynamics and Geographic Complexity

Lake County's real estate market operates with surprising independence from Chicago's urban core, driven by local employment hubs including Abbott Laboratories, Baxter International, and numerous corporate campuses along the I-94 corridor. This economic diversity creates multiple micro-markets within the county, where agents must understand everything from lakefront luxury properties exceeding $2 million to affordable condominiums and townhomes serving young professionals and retirees.

The market's complexity increases due to varying municipal regulations, school district boundaries, and transportation access points that significantly impact property values. Agents frequently navigate between communities where identical homes might vary by $100,000 based solely on school district assignments or proximity to Metra stations, requiring deep local knowledge and extensive professional networks to serve clients effectively.

Why Businesses Need Lake County, Illinois Agent Contact Data

Real estate service providers, from mortgage lenders to home improvement contractors, find Lake County's agent database invaluable due to the market's high transaction velocity and premium service expectations. With nearly 4,000 agents actively working in a geographically compact area, businesses can efficiently reach decision-makers who influence significant residential and commercial real estate investments throughout the region.

The universal email connectivity among Lake County agents enables targeted marketing campaigns for financial services, technology platforms, and professional development opportunities that align with the market's sophisticated clientele. Companies launching new real estate technologies or services often pilot programs in markets like Lake County, where agent professionalism and client expectations drive rapid adoption of tools that improve transaction efficiency and customer experience.

Current Property Listings

As of 2/17/2026, Alissa McNicholas has 2 properties for sale in Lake Forest and surrounding areas.

$1,199,000

Listed 2026-01-29

399 E Deerpath Rd
Lake Forest, IL  60045

Beds: 5.0
Baths: 3.5
Sq Ft: 4,008
Lot: 11,761 sf
Single Family Map
View Full Details

$995,000

Listed 2025-10-20

701 Morningside Dr
Lake Forest, IL  60045

Beds: 3.0
Baths: 2.5
Sq Ft: 3,223
Lot: 21,344 sf
Single Family Map
View Full Details

Current Property Rentals

Alissa McNicholas currently has no rental properties available in Lake Forest and surrounding areas. Check back later.