Enrique Juan Lizarazu
Real Estate Agent (Broker)
Pasadena - CA

Enrique Lizarazu is the owner of Lizarazu & Associates Inc., a registered real estate agency affiliated with DPP-RE in Pasadena. He specializes in representing both buyers and sellers seeking residential and investment properties along the 210 Foothill Corridor, spanning from Sunland to Glendora. With over 43 years of extensive experience in the real estate sector as an agent, broker, investor, and developer, Enrique has consistently embraced challenges that others may deem insurmountable.

His tenure on the Pasadena Development Commission earned him the title of "Real Estate Guru" from city officials, a testament to his profound understanding of the housing market. Enrique is dedicated to assisting clients with complex financial matters, having guided numerous property owners and investors in building substantial wealth, and in some instances, entire property empires. Unlike typical agents, he actively engages in resolving obstacles that hinder his clients' portfolio growth.

During the 1980s, when many homeowners struggled to secure financing, Enrique took on the role of advocate, helping clients navigate financial hurdles to expand their investments. He continues to provide innovative solutions to the evolving challenges within the housing market.

Originally from Bogotá, Colombia, Enrique relocated to Pasadena with his family as a child. His real estate career began in high school when he worked as a Transaction Coordinator alongside his mother, a Realtor® with Bona Real Estate. He was among the first in the local industry to serve as a liaison among buyers, sellers, title companies, escrow firms, and lenders.

While pursuing his education at Pasadena Community College and Cal Poly Pomona, Enrique worked part-time as a residential real estate agent, earning referral fees and commissions that soon surpassed his professors' earnings. This success led him to commit fully to a career in real estate after graduating. He became a licensed real estate agent in 1979 and obtained his broker's license in 1984.

In 1993, Enrique's expertise was acknowledged when he was appointed to a four-year term on the Pasadena Community Development Commission. He also chaired the Affordable Housing Committee in 1995 and 1996, which successfully integrated government programs with local initiatives to create affordable housing in Pasadena. From the mid-1990s until 2007, he expanded his involvement in the housing market by investing in and developing 25 affordable single-family homes in the Pasadena area.

In 2003, he founded Lizarazu & Associates Inc., focusing on property management and representation for residential income properties and multi-family apartment sales. Over the next 18 years, he established the agency's reputation by successfully closing transactions ranging from $45,000 to $3.4 million. During this period, he also ventured into luxury housing and income properties in Los Angeles, gaining comprehensive knowledge of development standards and entitlements, which distinguishes him from other professionals in the field.

Since joining Podley Properties' Pasadena office in 2011, Enrique and Lizarazu & Associates Inc. have set a benchmark for excellence in the local real estate market. As a bilingual broker/agent, he actively engages with prospective homebuyers, participating in First-Time Buyer Fairs and programs organized by various city and county agencies to promote housing opportunities. His deep familiarity with the neighborhoods and communities of the San Gabriel Valley, combined with over four decades of experience, equips him with a unique perspective on the housing market.

Enrique Lizarazu holds the prestigious designations of GRI (Graduate Realtors Institute) and CRS (Certified Residential Specialist).