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Frank Schuler

Frank Schuler
Real Estate Agent (Broker)
Murphy - NC

Broker (NC: 235132)

45 years experience

REALTOR® 4 Active Listings Serves Cherokee County, NC
View on Realtor.com

About Frank Schuler

**Meet Frank Schuler**

Frank "Big Frank" Schuler brings over four decades of experience in the real estate industry, with the last 16 years dedicated to his work at Exit Realty. In June 2021, he and his wife, Lil Mary HongPhuc Schuler, established their own agency, BIG Realty, located in Murphy, North Carolina.

Both licensed in North Carolina and Georgia, Frank and his dedicated team at BIG Realty are committed to serving clients full-time. They are passionate about the stunning landscapes of the Southern Appalachian Mountains and are eager to share the beauty of Western North Carolina with prospective buyers and investors.

BIG Realty specializes in providing tailored assistance to buyers, sellers, and investors, ensuring that each client finds the property that best meets their needs.

Visit their office at 889 West US 64, Murphy, NC 28906, and experience their commitment to exceptional service firsthand.

**Service Areas:**
In North Carolina, Frank and his team cover Murphy, Andrews, Marble, Warne, Robbinsville, Nantahala, and Hayesville. In Northeast Georgia, they serve Blue Ridge, Blairsville, McCaysville, Young Harris, Hiawassee, Mineral Bluff, and Ellijay.

Cherokee County, NC Real Estate Market Analysis (Single Family Homes)

$412,679
Avg. Listing Price
From Frank's portfolio
2.5 / 2.3
Avg. Beds/Baths
Typical property size
1,739 sf
Avg. Square Footage
Interior living space
257
Active Listings
Current inventory

Cherokee County, North Carolina's real estate market represents one of the state's most distinctive mountain landscapes, where Appalachian charm meets strategic geographic positioning near the Tennessee and Georgia borders. This westernmost county offers a unique blend of rural mountain properties, recreational real estate, and emerging residential developments that cater to both local families and out-of-state buyers seeking mountain retreats.

The market dynamics in Cherokee County reflect its status as a gateway to the Great Smoky Mountains, with Murphy serving as the county seat and primary commercial hub. Properties here range from affordable mountain cabins and lakefront homes around Hiwassee Lake to traditional farmland and newer subdivisions. The area's appeal to retirees and second-home buyers from Florida and other southeastern states has created interesting seasonal fluctuations in market activity.

Major Cherokee County, North Carolina Real Estate Markets

Murphy dominates Cherokee County's real estate landscape as the largest municipality and economic center, featuring the most diverse housing stock from historic downtown properties to modern subdivisions. The town's position along the Hiwassee River and its role as a regional medical and retail hub make it attractive to permanent residents, while nearby communities like Andrews and Marble offer more rural mountain living experiences with recreational property appeal.

The county's geography creates distinct market segments, from lakefront properties around Hiwassee Lake that command premium prices to affordable mountain acreage perfect for hunting retreats or future development. The proximity to Harrah's Cherokee Casino across the county line and easy access to the Great Smoky Mountains National Park drives consistent interest from investors and vacation home buyers throughout the region.

Market Dynamics and Geographic Complexity

Cherokee County's real estate market operates with fascinating seasonal patterns, experiencing peak activity during spring and summer months when the mountain scenery is most appealing to out-of-state buyers. The market shows remarkable resilience partly due to its affordability compared to more developed mountain counties, making it an attractive option for first-time mountain property buyers and those seeking larger acreage at reasonable prices.

Geographic challenges including mountainous terrain, flood plain considerations along waterways, and varying utility availability create complex valuation scenarios that require local expertise. Properties can vary dramatically in price and marketability based on accessibility, mountain views, water features, and proximity to Murphy's amenities, making market analysis particularly nuanced for this Appalachian county.

Why Businesses Need Cherokee County, North Carolina Agent Contact Data

With 234 total actively licensed agents and 234 agents with email contact information, Cherokee County's real estate professional network represents complete digital accessibility for business outreach and market research initiatives. This comprehensive contact coverage enables mortgage lenders, insurance companies, home service providers, and real estate technology companies to reach every active agent in this specialized mountain market efficiently.

The unique characteristics of Cherokee County's market make agent relationships particularly valuable for businesses serving the real estate industry, as local agents possess irreplaceable knowledge about mountain property considerations, recreational real estate trends, and the specific needs of both local buyers and the significant out-of-state clientele drawn to this scenic Appalachian destination.

Contact Information

Brokerage
Big Realty!

Office Website
Office Address
889 W Us Hwy 64
Murphy, NC  28906
(Cherokee County)
Office Phone
828-837-6464
Office Fax
828-837-3670
Mobile
828-837-6464
Email
bigfrank@************
Website

Service Areas

Murphy: NC Culberson: NC Marble: NC Andrews: NC Hiawassee: GA Hayesville: NC Epworth: GA McCaysville: GA Blue Ridge: GA Blairsville: GA Tapoco: NC Robbinsville: NC Lake Santeetlah: NC Brasstown: NC Warne: NC Maysville: NC Young Harris: GA Mineral Bluff: GA East Ellijay: GA Ellijay: GA

Current Property Listings

As of 1/31/2026, Frank Schuler has 4 properties for sale in Murphy and surrounding areas.

$89,900

Listed 2025-05-23

16 Merlin Trl Lot 26
Murphy, NC  28906

Beds:
Baths:
Sq Ft:
Lot: 60,548 sf
Land Map
View Full Details

$25,000

Listed 2025-06-12

Mountain Top Dr Lot 13B
Murphy, NC  28906

Beds:
Baths:
Sq Ft:
Lot: 57,064 sf
Land Map
View Full Details

$45,000

Listed 2025-06-12

2.71 Ac Ridgeline Rd Lot 45
Murphy, NC  28906

Beds:
Baths:
Sq Ft:
Lot: 118,048 sf
Land Map
View Full Details

$34,000

Listed 2026-01-04

Broadleaf Ln Lot 21
Murphy, NC  28906

Beds:
Baths:
Sq Ft:
Lot: 62,291 sf
Land Map
View Full Details

Current Property Rentals

Frank Schuler currently has no rental properties available in Murphy and surrounding areas. Check back later.