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Larisa L Falcon

Larisa L Falcon
Real Estate Agent (Salesperson)
Phoenix AZ

Salesperson (AZ: SA105266000)

6 years experience

REALTOR® 2 Active Listings Serves Maricopa County, AZ
View on Realtor.com

Contact Information

Brokerage
Coldwell Banker Realty

Office Website
Office Address
7975 N Hayden Rd Ste D105
Phoenix, AZ  85016
(Maricopa County)
Office Phone
480-951-1010
Office Fax
480-483-4917
Mobile
480-951-1010
Email
lari*********@********.com
Show Email for $5

Service Areas

Scottsdale: AZ

About Larisa Falcon

**Larisa Falcon, REALTOR® - Coldwell Banker Realty**

With over 27 years of experience in the real estate sector, Larisa Falcon is a dedicated professional at Coldwell Banker Realty in Scottsdale. Her extensive industry knowledge, coupled with a robust professional network, positions her as a trusted advisor for her clients. Larisa has cultivated relationships with peers, affiliates, and vendors who appreciate her comprehensive understanding of the real estate landscape.

Specializing in luxury residential properties, equestrian estates, vacation homes, luxury rentals, investment opportunities, and both new and resale residential properties, Larisa adeptly represents both buyers and sellers. Licensed in Arizona and Colorado, she assists clients in navigating the transition between desert and mountain living.

Larisa's passion for real estate began in her youth, working alongside her father in their family custom home building business in Whitefish, Montana. During summer breaks, she gained hands-on experience, from roofing to selecting finishes for spec homes. She obtained her real estate license in 1994, initially serving as an agent and title representative before transitioning to a new home builder in the Scottsdale and Phoenix areas.

Her career has taken her to Illinois, where she served as a sales manager for a luxury home builder, and then to Colorado, where she successfully established her own real estate business. In addition to her real estate endeavors, Larisa has owned and managed a horse boarding facility and several luxury vacation rentals, enhancing her expertise in equestrian properties and vacation homes.

Larisa pursued her education at Montana State University before transferring to Arizona State University, where she earned a Bachelor of Arts degree. She has undergone extensive training in sales and real estate, receiving multiple awards for her achievements.

Active in her community, Larisa volunteers at her daughter's school, supporting fundraisers and events for the Xavier College Preparatory Mothers Guild. She has also contributed to various organizations, including Big Brothers Big Sisters, the Golden Gate Guild, Girls on the Run, and the Pebble Beach Riding and Trails Association.

Outside of her professional commitments, Larisa enjoys quality time with her two daughters, horseback riding, and skiing. She also finds joy in playing tennis, practicing yoga, and mountain biking.

Maricopa County, AZ Real Estate Market Analysis (Single Family Homes)

$932,692
Avg. Listing Price
From Larisa's portfolio
3.5 / 2.9
Avg. Beds/Baths
Typical property size
2,447 sf
Avg. Square Footage
Interior living space
24273
Active Listings
Current inventory

Maricopa County stands as Arizona's economic powerhouse and the fourth-largest county in the United States by population, creating one of the nation's most dynamic real estate markets. Home to Phoenix, Scottsdale, and numerous rapidly growing suburbs, this sprawling desert metropolis has transformed from a retirement destination into a thriving hub for technology companies, manufacturing, and young professionals seeking affordable alternatives to California's expensive coastal markets.

The county's real estate landscape reflects this dramatic growth, supported by an impressive network of 38,325 actively licensed agents—all of whom maintain current email contact information. This robust agent population serves a market characterized by diverse housing options, from luxury desert estates in Scottsdale to affordable starter homes in emerging communities like Surprise and Goodyear, creating opportunities across every price segment and buyer demographic.

Major Maricopa County, Arizona Real Estate Markets

Phoenix anchors the region as the fifth-largest city in America, with distinct neighborhoods like Central Phoenix experiencing urban revitalization while established areas like Ahwatukee maintain their suburban appeal. Scottsdale commands premium prices with its resort-style living and proximity to world-class golf courses, while Tempe benefits from Arizona State University's presence, driving consistent rental demand. Mesa, often overlooked despite being larger than Atlanta or Miami, offers exceptional value for families and has become a hotspot for California transplants.

The West Valley communities of Glendale, Peoria, and Avondale have emerged as major growth centers, attracting young families with new construction and master-planned communities. Meanwhile, the Southeast Valley cities of Chandler and Gilbert have evolved into technology corridors, with major employers like Intel and Microchip creating sustained housing demand. These diverse markets each require specialized knowledge, making local agent expertise invaluable for successful transactions.

Market Dynamics and Geographic Complexity

Maricopa County's real estate market operates across multiple distinct climate zones and development patterns, from dense urban infill projects in downtown Phoenix to sprawling estate lots in Desert Mountain. The region's rapid population growth—adding over 100,000 residents annually—creates constant pressure on housing inventory, while seasonal migration patterns from colder states influence both sales and rental markets. This complexity requires agents to understand everything from HOA restrictions in age-restricted communities to water rights in rural areas.

The market's seasonality presents unique challenges and opportunities, with "snowbird" migration creating distinct busy periods from November through March, followed by a summer slowdown when temperatures exceed 110 degrees. Additionally, the prevalence of cash buyers, investment properties, and vacation homes creates transaction patterns unlike traditional residential markets, requiring agents who understand investor motivations and can navigate complex 1031 exchanges and multi-property portfolios.

Why Businesses Need Maricopa County, Arizona Agent Contact Data

The sheer scale of Maricopa County's agent network makes targeted outreach essential for service providers, technology companies, and financial institutions seeking to capture market share. With 38,325 agents generating thousands of monthly transactions, businesses offering everything from home inspection services to mortgage products need efficient ways to reach decision-makers across this vast geographic area. Email marketing remains the most cost-effective method for reaching agents who are constantly mobile between showings and client meetings.

Furthermore, Maricopa County's diverse market segments require tailored messaging strategies—luxury specialists in Paradise Valley have different needs than first-time buyer agents in Avondale. Having comprehensive contact data allows businesses to segment their outreach based on geographic specialization, transaction volume, or market focus, dramatically improving response rates and conversion potential while building lasting relationships in one of America's most important real estate markets.

Current Property Listings

As of 2/13/2026, Larisa Falcon has 2 properties for sale in Phoenix and surrounding areas.

$390,000

Listed 2025-11-18

26832 N 173rd Ln
Surprise, AZ  85387

Beds: 3.0
Baths: 2.0
Sq Ft: 1,618
Lot: 6,098 sf
Single Family Map
View Full Details

$1,300,000

Listed 2026-01-14

6610 E Barwick Dr
Cave Creek, AZ  85331

Beds: 3.0
Baths: 2.0
Sq Ft: 2,747
Lot: 49,223 sf
Single Family Map
View Full Details

Current Property Rentals

Larisa Falcon currently has no rental properties available in Phoenix and surrounding areas. Check back later.