Associate Broker (AR: AB00086365)
4 years experience
Benton County, Arkansas represents one of the state's most dynamic real estate markets, anchored by the economic powerhouse of Northwest Arkansas and home to major corporations like Walmart and Tyson Foods. The county's unique position within the rapidly growing Northwest Arkansas corridor has created a robust market environment that attracts both residential buyers seeking quality of life improvements and commercial investors capitalizing on corporate expansion.
With 2,319 total actively licensed agents serving the market—all of whom maintain current email contact information—Benton County demonstrates remarkable agent density relative to its population. This saturation reflects the area's competitive landscape where established professionals work alongside newcomers drawn by the region's growth potential and relatively affordable entry costs compared to major metropolitan markets.
Bentonville dominates as the county's premier market, driven by Walmart's headquarters presence and the cultural attractions of Crystal Bridges Museum, which have elevated the city's profile nationally. Rogers provides a complementary market with its historic downtown revitalization and proximity to Beaver Lake recreational opportunities, while smaller communities like Centerton and Bella Vista offer distinct lifestyle-focused residential segments that attract retirees and families seeking master-planned community amenities.
The county's real estate landscape extends beyond traditional suburban development, encompassing luxury lake properties around Beaver Lake, agricultural land transitioning to residential use, and emerging mixed-use developments that reflect the area's evolution from rural roots to corporate headquarters territory. Each submarket requires specialized knowledge, creating opportunities for agents to develop niche expertise in everything from executive relocations to recreational property investments.
Benton County's market exhibits surprising price variations across relatively short distances, with Bentonville's corporate corridor commanding premium prices while rural areas just minutes away offer significantly more affordable options. This geographic complexity creates both challenges and opportunities, as buyers can find dramatically different value propositions within the same school districts or commuting zones.
The influence of corporate relocations cannot be overstated, as Walmart and supplier companies regularly transfer executives and employees to the region, creating consistent demand for mid-to-upper tier housing. However, the market also serves a growing population of remote workers attracted by Arkansas's lower cost of living and the area's increasingly sophisticated amenities, adding unpredictability to traditional seasonal patterns and buyer profiles.
Service providers, lenders, and real estate technology companies find Benton County's agent network particularly valuable due to the market's blend of high-volume transactions and premium price points. The concentration of corporate relocations means agents frequently handle clients with specific timelines and higher budgets, creating opportunities for premium service offerings and specialized financial products.
The complete email accessibility of all 2,319 licensed agents enables efficient market penetration for B2B companies, while the market's growth trajectory ensures expanding opportunities for partnerships, referral programs, and service contracts. Companies targeting real estate professionals can leverage this comprehensive contact database to establish footholds in one of Arkansas's most economically stable and fastest-growing markets.
As of 2/17/2026, Melissa Devol has 2 properties for sale in Rogers and surrounding areas.
$2,200,000
Listed 2026-01-09
$483,000
Listed 2025-07-24
Melissa Devol currently has no rental properties available in Rogers and surrounding areas. Check back later.