Priscilla Wood Balikian
Real Estate Agent (Broker)
Rancho Santa Fe - CA

**Business Philosophy**
Priscilla Wood Balikian is committed to her clients' success, leveraging her strong work ethic, astute business acumen, and exceptional negotiation skills to provide a competitive edge in the luxury real estate market. Her approach to each transaction is marked by confidence and discretion, earning her accolades from even the most discerning clients. With over 15 years of experience in luxury residential real estate, Priscilla has established herself as a leading expert in San Diego. Her extensive network of industry professionals often seeks her counsel during complex negotiations, underscoring her reputation as a trusted advisor. Priscilla's professional expertise, combined with her innovative marketing strategies, offers her clients unparalleled advantages.

**Credentials & Qualifications**
Priscilla holds a Bachelor's Degree in Business Administration, with a focus on Marketing and Finance, graduating with honors from California State University San Marcos. She was a key member of Pacific Sotheby's #1 Team from 2015 to 2019, contributing to a remarkable sales volume exceeding $550 million and consistently ranking among the Top 200 teams nationally, as recognized by the Wall Street Journal.

**Community Involvement**
A strong advocate for community engagement, Priscilla has dedicated three terms to leading the San Diego Division of SMARTY, an organization focused on empowering entrepreneurial women. She currently serves on the Advisory Committee for the Salk Institute's Women and Science program and is a founding member of the Alumni Board of Directors for the College of Business Administration at California State University San Marcos.

**Background**
Originally from Honolulu, Hawaii, Priscilla spent her formative years between Hawaii and northern San Diego County. Her fascination with the region's diverse coastal communities has shaped her specialization in real estate, covering areas from the coast to Rancho Santa Fe and its exclusive surroundings. Priscilla's previous professional experience includes consulting for both corporate and non-profit organizations, where she collaborated with prominent executives, senators, and dignitaries to organize high-profile events at venues such as the U.S. Capitol, Walter Reed Medical Center, and the White House. Now a resident of Rancho Santa Fe with her husband, Dr. Richard Balikian, Priscilla seamlessly integrates her academic and professional expertise in marketing as a Broker Associate with Sotheby's International Realty, a globally recognized luxury brand.