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Shelley J Heistand

Shelley J Heistand
Real Estate Agent (Salesperson)
Winter Park FL

Salesperson (FL: 595807)

33 years experience

REALTOR® 1 Active Listings Serves Orange County, FL
View on Realtor.com

Contact Information

Brokerage
Premier Sotheby's International Realty

Office Website
Office Address
233 W Park Ave
Winter Park, FL  32789
(Orange County)
Office Phone
407-644-3295
Office Fax
407-628-1210
Mobile
407-647-1211
Email
sjhe******@*****.com
Show Email for $5

Service Areas

Eatonville: FL Orlando: FL Fairview Shores: FL Winter Park: FL Maitland: FL Casselberry: FL Fern Park: FL Aloma: FL Goldenrod: FL Altamonte Springs: FL Wekiva Springs: FL Forest City: FL Wekiwa Springs: FL Mid Florida: FL Heathrow: FL Lake Mary: FL Sanford: FL Gotha: FL Lake Butler: FL Bay Lake: FL Windermere: FL Horizon West: FL Tangelo Park: FL Bay Hill: FL Sand Lake: FL Doctor Phillips: FL Orlovista: FL Lake Buena Vista: FL Golden Oak: FL Longwood: FL

About Shelley Heistand

**Introducing REALTOR Shelley Heistand**

Shelley Heistand, ABR, GRI, CRS, is a prominent figure in the Metro Orlando real estate market, specializing in both luxurious residential estates and exclusive waterfront properties. With nearly 25 years of experience, she has become a key player in Central Florida's thriving real estate landscape, earning recognition as one of the region's most accomplished sales professionals.

Shelley's impressive sales volume and commitment to customer satisfaction set her apart in a competitive field. In 2009 alone, she facilitated an astounding $267.2 million in property transactions across the seven-county Metro Orlando area. Her consistent ranking among the top 100 real estate professionals in Central Florida reflects her dedication and expertise, especially considering the presence of over 10,000 Realtors in the market.

Her accolades and industry awards, including President’s Elite, President’s Premier, Legends Society, and International President’s Elite, underscore her sales excellence. Since 2009, Shelley has been an integral member of the Coldwell Banker Residential Real Estate team located on Park Avenue in downtown Winter Park. She holds prestigious designations as an Accredited Buyer Representative (ABR), a Graduate Realtor Institute (GRI) member, and a Certified Residential Specialist (CRS)—a distinction achieved by less than 2% of Realtors nationwide. Additionally, she has been featured multiple times in ORLANDO Magazine’s annual Hot 100 Realtor List for her outstanding sales performance and has received a Five Star rating in customer satisfaction from Orlando Homebuyer Magazine.

While Shelley has carved out a niche in the luxury market, her expertise spans the entire spectrum of real estate, including beach and waterfront properties, estate homes, investment properties, and vacation homes throughout the tri-county areas of Orange, Seminole, and Volusia.

Beyond her professional accomplishments, Shelley is deeply passionate about animal welfare. She co-founded Winter Park Lost Pets, a free public service website dedicated to reuniting lost pets with their owners. Since its launch in 2009, the initiative has successfully helped reunite over 1,100 lost pets in the Winter Park and Orlando areas with their families.

Orange County, FL Real Estate Market Analysis (Single Family Homes)

$783,503
Avg. Listing Price
From Shelley's portfolio
3.8 / 3.0
Avg. Beds/Baths
Typical property size
2,429 sf
Avg. Square Footage
Interior living space
5924
Active Listings
Current inventory

Orange County, Florida stands as one of the most dynamic and complex real estate markets in the Southeast, driven by the powerful economic engines of tourism, aerospace, and technology. Home to Walt Disney World, Universal Studios, and a thriving metropolitan area centered around Orlando, this market attracts everyone from international investors seeking vacation rental properties to young professionals relocating for career opportunities in the region's booming tech corridor.

What makes Orange County particularly fascinating is its remarkable agent density, with 40,940 total actively licensed agents serving the region's diverse real estate needs. This substantial professional network, all equipped with email contact information, reflects the market's sophistication and the high volume of transactions flowing through communities ranging from luxury lakefront properties in Windermere to urban condominiums in downtown Orlando.

Major Orange County, Florida Real Estate Markets

The Orlando metropolitan area dominates Orange County's real estate landscape, encompassing everything from the tourist corridor along International Drive to the upscale communities of Winter Park and Maitland. Each submarket serves distinct buyer profiles: vacation home investors gravitate toward properties near theme parks in areas like Kissimmee and Bay Lake, while permanent residents often prefer established neighborhoods in Apopka, Ocoee, and Belle Isle that offer better schools and community amenities.

Beyond Orlando proper, emerging markets in places like Horizon West and the Dr. Phillips area have become hotbeds for new construction and master-planned communities. These regions attract families and retirees seeking modern amenities and proximity to employment centers, while historic areas like Eatonville and Conway offer more affordable entry points into the Orange County market with their own unique character and revitalization potential.

Market Dynamics and Geographic Complexity

Orange County's real estate market operates on multiple speed settings simultaneously, creating unique challenges for agents and opportunities for savvy businesses. The vacation rental market moves at breakneck pace, with properties in prime tourist areas changing hands quickly and often sight unseen by out-of-state investors. Meanwhile, the traditional residential market follows more predictable seasonal patterns, with snowbird migration and theme park employment cycles driving distinct busy periods throughout the year.

Geographic complexity adds another layer of intrigue, as lakefront properties command premium prices in communities like Lake Nona and Celebration, while urban infill projects in areas like Parramore and Colonialtown are reshaping downtown Orlando's residential landscape. This diversity means agents must navigate everything from million-dollar estates to first-time buyer condominiums, often within the same ZIP code, requiring specialized knowledge that varies dramatically by micromarket.

Why Businesses Need Orange County, Florida Agent Contact Data

With 40,940 actively licensed agents operating across Orange County's multifaceted market, businesses in real estate services, financial services, and construction face the challenge of identifying and reaching the right professionals for their specific offerings. Whether you're a mortgage lender seeking agents who work with international buyers, a home inspector targeting new construction specialists, or a property management company looking to connect with vacation rental focused agents, having comprehensive contact data becomes essential for efficient business development.

The sheer scale and diversity of Orange County's agent population means that successful business outreach requires precision targeting rather than broad-brush approaches. Companies that can effectively segment and communicate with specific agent groups—such as those specializing in luxury properties, commercial real estate, or first-time buyer programs—will find significantly better response rates and partnership opportunities in this competitive but lucrative market environment.

Current Property Listings

As of 2/17/2026, Shelley Heistand has 1 property for sale in Winter Park and surrounding areas.

$1,098,000

Listed 2025-09-15

606 Riviera Dunes Way Unit 604
Palmetto, FL  34221

Beds: 3.0
Baths: 3.5
Sq Ft: 3,670
Condos Map
View Full Details

Current Property Rentals

Shelley Heistand currently has no rental properties available in Winter Park and surrounding areas. Check back later.