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Tracey Cotton Serrell

Tracey Cotton Serrell
Real Estate Agent (Broker)
Southlake TX

Broker (TX: 0565857)

20 years experience

REALTOR® 3 Active Listings Serves Tarrant County, TX
View on Realtor.com

Contact Information

Brokerage
Jpar North Central Metro 2

Office Website
Office Address
2615 E Southlake Blvd Ste 150
Southlake, TX  76092
(Tarrant County)
Office Phone
214-972-2728
Office Fax
Mobile
325-280-3120
Email
trac*********@*****.com
Show Email for $5

Service Areas

Justin: TX Fort Worth: TX New Fairview: TX DISH: TX Northlake: TX Keller: TX Westlake: TX Roanoke: TX Flower Mound: TX Trophy Club: TX Haltom City: TX N Richlnd Hls: TX North Richland Hills: TX Richland Hills: TX Blue Mound: TX Saginaw: TX

About Tracey Serrell

Tracey is dedicated to assisting clients in safeguarding and expanding their wealth through strategic real estate investments. With a focus on busy individuals seeking their ideal sanctuary, [he/she/they] excels in identifying properties that provide both comfort and relaxation.

If Tracey were to author a book on real estate, it would undoubtedly captivate readers with its blend of excitement, humor, and intrigue. One chapter would explore the concept of the "Goldilocks Buyer," illustrating the journey of finding a home that is neither too large nor too small, but just right. Another would highlight the thrill experienced by sellers as they transition from "for sale" to "sold."

Having facilitated relocations both within Texas and internationally, Tracey has had the privilege of guiding numerous clients through their real estate journeys.

An alumnus of both the University of Texas and the University of Oklahoma, Tracey is well-versed in the spirited football rivalry that defines the region. While football holds a special place in [his/her/their] heart, [he/she/they] also has a passion for baseball.

Tracey is eager to help you navigate the real estate landscape to protect and grow your wealth. If you’re ready for a conversation, [he/she/they] would be delighted to connect.

Tarrant County, TX Real Estate Market Analysis (Single Family Homes)

$502,409
Avg. Listing Price
From Tracey's portfolio
3.6 / 2.7
Avg. Beds/Baths
Typical property size
2,294 sf
Avg. Square Footage
Interior living space
8887
Active Listings
Current inventory

Tarrant County stands as one of Texas's most dynamic real estate markets, anchored by Fort Worth and encompassing a diverse collection of communities that range from urban high-rises to sprawling suburban developments. With 10,333 total actively licensed agents serving the region, this market reflects both the complexity and opportunity that defines North Texas real estate. The sheer volume of licensed professionals indicates a market that's not only large but intensely competitive, requiring agents to specialize and differentiate themselves across various price points and property types.

What makes Tarrant County particularly fascinating is how it balances rapid growth with established neighborhoods, creating micro-markets that can vary dramatically within just a few miles. The county's 10,333 agents with email connectivity demonstrates how technology-forward this market has become, with digital communication and marketing playing crucial roles in client acquisition and retention. This level of digital engagement reflects a sophisticated market where agents must leverage multiple channels to succeed in an increasingly crowded field.

Major Tarrant County, Texas Real Estate Markets

Fort Worth dominates the county's real estate landscape, but the market extends far beyond the city limits to include thriving communities like Arlington, Grand Prairie, Mansfield, and Southlake. Each area brings distinct characteristics—Arlington appeals to families seeking proximity to entertainment venues and major employers, while Southlake commands premium prices for its acclaimed schools and luxury amenities. Grapevine and Colleyville offer unique charm with their historic downtowns and upscale residential developments, creating specialized market segments that require deep local expertise.

The western portions of the county, including areas like Weatherford and Azle, represent some of the fastest-growing segments as buyers seek more space and value while maintaining reasonable commutes to Dallas-Fort Worth employment centers. These emerging markets often surprise newcomers with their rapid appreciation rates and the speed at which available inventory moves, creating opportunities for agents who understand the nuances of rural-to-suburban transitions and can guide clients through these evolving landscapes.

Market Dynamics and Geographic Complexity

Tarrant County's real estate market operates across multiple economic engines simultaneously, from the aerospace and defense industries centered around Lockheed Martin to the healthcare and education sectors anchored by major medical centers and Texas Christian University. This economic diversity creates unusual resilience, but it also means that agents must understand how different employment patterns affect housing demand in various submarkets. The presence of both established corporations and growing small businesses generates steady demand across all price ranges.

Geographic complexity adds another layer of sophistication to this market, with agents needing to navigate everything from urban loft conversions in downtown Fort Worth to acreage properties in the county's rural edges. Transportation infrastructure, including proximity to DFW Airport and major highways, heavily influences property values and buyer preferences. Successful agents often find themselves becoming experts in multiple market segments, understanding how factors like school districts, flood zones, and municipal services affect property values across this geographically diverse county.

Why Businesses Need Tarrant County, Texas Agent Contact Data

The concentration of 10,333 actively licensed agents in Tarrant County represents an enormous opportunity for businesses serving the real estate industry, from mortgage lenders and home inspectors to marketing services and technology providers. This agent density creates a sophisticated ecosystem where professionals regularly refer business to trusted partners, making relationship-building and targeted outreach essential for service providers looking to establish market presence. The high level of email connectivity among these agents facilitates efficient communication and marketing campaigns.

Companies offering everything from continuing education to lead generation services find Tarrant County agents to be both tech-savvy and results-oriented, willing to invest in tools and services that provide competitive advantages in this crowded market. The county's diverse property types and price ranges mean agents often need specialized expertise and partnerships, creating opportunities for businesses that can demonstrate clear value propositions and understand the unique challenges of serving this complex, multi-faceted real estate market.

Current Property Listings

As of 2/13/2026, Tracey Serrell has 3 properties for sale in Southlake and surrounding areas.

$429,900

Listed 2025-10-14

9125 Tidball Dr
Fort Worth, TX  76244

Beds: 4.0
Baths: 2.0
Sq Ft: 2,211
Lot: 5,489 sf
Single Family Map
View Full Details

$299,900

Listed 2026-02-05

334 Beaumont Dr
Weatherford, TX  76086

Beds: 3.0
Baths: 2.0
Sq Ft: 1,445
Lot: 10,411 sf
Single Family Map
View Full Details

$432,500

Listed 2026-01-09

153 Hidden Creek Ct
Saginaw, TX  76131

Beds: 4.0
Baths: 3.5
Sq Ft: 2,845
Lot: 11,238 sf
Single Family Map
View Full Details

Current Property Rentals

Tracey Serrell currently has no rental properties available in Southlake and surrounding areas. Check back later.